Design Strategist, Owner at Basak Altan Consulting
For over 18 years, Başak has been providing strategy services in a variety of roles, her approach rooted in the philosophy that successful product and service design must be linked to a organization's core strategy.
As an independent consultant she advises on product and design strategy. Başak has worked on a variety of projects with a diverse client base, from creating sustainability initiatives for Oakland’s mayor Jerry Brown, to providing strategic research for IDEO, assessing life cycle analysis for Hewlett-Packard, and designing value driving opportunities for retail clients such as Williams Sonoma, Pottery Barn, Red Envelope, Nautica, Liz Claiborne, Bed Bath & Beyond, Walmart, & Macy's.
Başakholds a Bachelor’s of Industrial Design from Syracuse University, and an MBA from Presidio Graduate School. Her work has been published and presented in TED, Architects Journal, Architecture Magazine, Architectural Record, Daily News, Metropolis, Van Alen Report, Surface Magazine, New York Times, Van Alen Institute in New York City, Royal Institute of British Architects in London, The French Institute of Architects in Paris, USAID Head Quarters in Washington, DC, ICFF in New York City, Triple Pundit. She also teaches design research as an Associate Professor at CCA's Industrial Design Program.
Başak is the mother of an inquisitive five year old who has been the main inspiration behind the Berkeley Turkish School. She is passionate about integrating design thinking principles into the curriculum of the school and leads the strategic efforts to bring creativity to the core of the program. You can follow more of Başak's professional work and her other design strategy, new business developmentand non-profit initiativesat her website: http://www.basakaltan.com/
Başak is a passionate architect, inspired by leading integrated and collaborative sustainable design solutions with like-minded colleagues and clients. She holds a Bachelor of Architecture degree from the Middle East Technical University in Turkey, and a Masters in Architecture degree from the University of Oregon. After working at architecture firms in San Francisco, she started her own business in 2015. She’s worked on a variety of project types including Higher Education. Master Planning and Feasibility, Wineries, Custom Homes, Multi-family housing, Mixed-Use, K-12, Retail and Hospitality, Healthcare, Interior Design and Project Programming. She's a LEED accredited professional and an active leader in promoting green business practices and design.
Basak has two daughters, and has been serving as a Board member at her daughters' school since 2012, leading the efforts for concept design and fundraising for 21st century classroom renovations and landscape projects. She is also a member of 'The Missing 32% Project', a research and community building organization to help advance women in the workplace.
Her interests include photography, traveling, music, passing on skills and knowledge to others, organization and research, and nurturing her daughters’ development and education.
Beril Maples is the Director of User Experience at Rodan + Fields, re-imagining social commerce and creating digital experiences for thousands of entrepreneurs and transforming how the world buys skincare. Prior to Rodan + Fields, she was the head of Analytics User Experience at Salesforce.com where she built and led the user experience team for Salesforce Analytics Cloud (Wave) winner of multiple awards including Red Dot Award in Communication Design category. She has a Master of Advanced Architecture degree from Columbia University and a BArch from Istanbul Technical University.
As a design leader she’s passionate about creating simple, meaningful and delightful products that help users achieve their goals and aspirations. She believes in fostering an engaging, challenging, collaborative and fun work environment because happy teams design and build awesome products.
Beril lives in Piedmont with her husband and son. She likes to spend her free time with her family, reading anything she can lays hands on and listening to true crime and social justice podcasts.
We thank our past board members who have volunteered their valuable insights, time and services to our school:
- AMANDA GÖKSEL - Served as our treasurer to our board from May 2015 until August 2016.
- SUNA YALAZ ANGELL - Started our non-profit set up process and served on our board from May 2015 until May 2016.
- BURÇİN CAN METİN - Lead the efforts in creating our evolving curriculum and served as secretary of our board from May 2015 until October 2015.